In a recent consumer study to support the marketing of natural-oil polyols (NOPs) created by Dow via RENUVA™ Renewable Resource Technology, consumers in North America and Europe revealed several imporrtant insights into their current and future eco-friendly buying behaviors- 68% said they expected to do more over the next 3 years to make their home more environmentally friendly.
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Thursday, December 11, 2008
Current and future eco-friendly buying behaviors in the Polyurethane Industry
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